hopium

Why salespeople are addicted to "hopium"?

It is difficult to admit, but we, salespeople, are all addicts. It’s not a substance abuse problem that we suffer from. It is instead “hopium” that has a hold on our industry.

Podcast

Heresy E18: Farlan Dowell, VP Sales @ CleanShelf on $0 to $10M in ARR 🚀

In this episode of the podcast Farlan shares his tips on how to get from $0 to $10M in ARR in the shortest period of time; what are the most common mistakes you should watch out for....

Podcast

Heresy E17: Andrus Purde [Founder @ Outfunnel | Former CMO @ Pipedrive]

In this episode of the Heresy podcast, Andrus talks to Dimitar about his increasing discontent for cold email and why he thinks we are all, slowly but surely, killing email as a channel.

Podcast

Heresy E16: Josh Allen, CRO @Drift, talks about Hyper-growth

If you want to know what going from $40M to $400M feels like and why it's absolutely normal to wake up in the middle of the night "feeling like your hair is on fire", this is the episode for you!

Podcast

Heresy E15: Jeremey Donovan, SVP Sales Strategy @ SalesLoft

In this episode of the Heresy podcast Dimitar speaks to Jeremey Donovan, SVP Sales Strategy at SalesLoft. Topics include: How long your emails should be; - What are the most engaging subject lines; - How to achieve a 5x increase in your reply rates; etc.

Podcast

Heresy E14: Jason Lemkin's guide to building a SaaS sales machine

In this episode of the Heresy podcast, Dimitar speaks to Jason Lemkin - CEO & Founder at SaaStr, serial entrepreneur and investor. Topics include: - The importance of founder-led sales - When is the right time to hire a VP Sales, etc.

The Endowment Multiplier: The North Star Metric of Sales

Not all salespeople may be familiar with the North Star Metric (NSM). If however you’ve worked closely with a Growth and/or Product team, chances are you’re well

Podcast

Heresy E13: Munyaradiz Hoto on Operationalising Your Messaging

Topics covered include: - Why the way you've been taught how to qualify prospects is totally wrong - Why you almost never lose deals in a competitive bake-off - How to help your prospects discover their "undiscovered needs"

Podcast

Heresy E12 - Aaron Ross on Building a World Class Outbound Team

On this episode Dimitar speaks to best-selling author and internationally-recognised sales leader, Aaron Ross. Tune in to find out how to cut through the noise and ensure your outbound strategy stays highly-effective in a day and age where everyone is singing from the same hymn sheet.

Podcast

Heresy E11 - Jacqueline De Gernier, VP Commercial Sales EMEA @DocuSign

DocuSign’s approach to hiring great salespeople; - Why and how they use aptitude tests in the recruitment process; - How they train and onboard new team members; etc

Agile Sales

Sales Team 2.0: How to Make Sales Agile (SaaStr Europa Video + Transcript)

Back in June I spoke at the first European SaaStr event in Paris. My presentation explored the effects of the super high attrition rates and lack of knowledge sharing, and collaboration defining most SaaS inside sales teams.

Podcast

Heresy E10 - Patrick Traynor [Former Head of EMEA Enterprise Sales @LinkedIn]

How Patrick did pipeline review meeting with his team at LinkedIn using his own framework - How to use BANT [Budget, Authority, Need, Timeline] for qualification and to spot problems early on in the sales process

Podcast

Heresy E9 - Elaine Mao, Global Head of Sales Ops & Strategy @UBER

In this episode of the Heresy podcast, we are joined by Elaine Mao - Head of Global Sales Ops & Strategy at UBER for Business. As one of the fastest

Agile Sales

The Cold Call is Dead

“Why aren't you calling more?!” A shout heard in sales rooms up and down the land. Why aren't you calling more people? Why aren't you emailing more people? Why aren't you setting up more meetings? But more does not equal better.

Podcast

Heresy E8: Daniel Farkas, VP Global Renewals & EMEA Customer Success @Box on Building a World-class CS Team

On this month's episode of the Heresy Podcast, Dimitar is joined by Daniel Farkas, Global Vice President for Renewals and Customer Success at Box. Daniel lays down the blueprint for building a world-class Customer Success team.

Agile Sales

Churn Is The Silent Killer Of Your Sales Team

Every bad sales room has the same vibe—one of constant tension and animosity. Everyone is in competition, and everyone is at unease with their “team” mates. This is a

Sales

4 Psychological Techniques to Make Cold Email A Little Bit Warmer

Here are a few ways you can use psychology and knowledge together for much more effective cold emails. Not only will these ideas make your emails better today, but after May 25, they might be your only hope!

Agile Sales

Anatomy of an Agile Sales Team: The Three Must-have Roles

If you want *people to buy from your people*, your people have to be the best people. You can only become the best in any sphere of life from learning from your peers and those better than you. This is what the Agile sales structure and roles provide—a superior learning experience.

Podcast

Heresy E7 - Tom Castley, VP Account Management EMEA @Apptio on selling disruptive technology

In this episode of the Heresy podcast, Dimitar speaks to Tom Castley, Regional VP Account Management at Apptio. This is a MUST-listen to episode for any startup founder or individual

Sales Leadership

Prove, Understand, Scale: Stack Overflow's 3 Phases of Building a Sales Team

Sales should be all about the team working together towards a common goal. We've talked about how Agile teams work together, but what is your common goal? The simplistic answer is selling more, but that answer doesn't help your team.

Podcast

Heresy E6: Peter Crosby, CCO @Triptease on scaling sales & going from $2M to $10M in ARR

In this episode of the Heresy podcast Dimitar talks to Pete Crosby, Chief Commercial Officer at Triptease. Pete joined Triptease less than two years ago and in that time he has scaled the sales team from 15 to about 40 people, building the company's ARR from $2m to $10M.

Agile Sales

Sex, Drugs and Burndown charts

If you have ever run a distance race—whether it's a 5k or an ultramarathon—you will know the feeling of seeing the finish line come into sight. No matter how tired you were feeling, you suddenly get that burst of adrenaline and energy, enough to carry you over the finish line.

Agile Sales

Leveraging the Wisdom of Your Crowds In Sales

In 1906, the great scientist Francis Galton, father of meteorology, forensics, and, unfortunately, eugenics, decided to take in his local county fair. Among the refreshment tents and prize marrows, he

Sales Metrics

Poker, Coffee Mugs and Overvalued Opportunities: How the Endowment Effect Gets in the Way of Hitting Your Sales Quota

If you play poker, you would have most likely heard this saying: In poker, the person who wins is the one who wins the hand. The runner-up is the one

Agile Sales

Why Heresy is Designed Like the Space Shuttle

When you first open up Heresy, we hope that you notice one thing. It looks really bloody good. It has to. People work better when the products they use are